Musings on marketing, branding, web design, and other topics that can benefit your business.
Marketing is a rapidly changing field, with new trends and technologies emerging every year. It’s essential to stay up to date on the latest trends to stay ahead of the game and make the most impact with your marketing campaigns. Here are the top 10 marketing trends for 2023 that you should watch. In conclusion, […]
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A new website is the gift that keeps on giving. Few investments offer as much in return as a custom website for your business. It serves as the face of your company 24/7, your marketing hub, and a content platform that attracts potential customers.
Copywriting is so much more than words thrown together on a page. Good copywriting paints a picture of what your business is all about; it represents your values and creates a lasting impact on your audience.
A company with a well-balanced brand culture lives by the core values of the brand. Learn what brand culture is and how to create one.
A compelling brand voice must be consistent across all communication platforms. A unique voice is how you set yourself apart from the competition.
Brand reputation is one of the most important assets a business can have. It encompasses the quality of a brand’s products and services to how they treat customers and employees.
Sliders are dead. Several studies have investigated the effectiveness of sliders, and they all seem to point to the same conclusion: sliders don’t work.
