Guerilla marketing uses unconventional marketing tactics to drive publicity and evoke emotion. This marketing style provides marketers with a cost-efficient approach and the potential to make a big splash. The key to guerilla marketing is all about implementation and how to make the most out of repurposing content you already have.
Ultimately, social media success is measured by an engaged audience rather than just a large audience.
Brands and organizations use social media platforms daily to connect with their audience, generate leads, boost sales, and raise awareness. With an engaged following on social media, you can effectively promote a new product or service and generate buzz around a campaign.
As an affiliate marketer, you have the flexibility to promote products from various companies with the potential to earn commission from them all.
Shopping has been made easier than ever before with everything you need right at your fingertips, leaving many shoppers spending more than in years past.
Artificial intelligence (AI) represents technologies used to help your business with internal operations and customer-facing initiatives.
Social selling is all about creating meaningful interactions by showcasing your brand as the solution to a problem.
Since 1997, social media has been a powerful tool in reaching new audiences and forming connections. In fact, social media is now the #1 channel used by marketers.
Salesforce is the behemoth in the marketing automation space, but with cost and complexity hurdles, many viable alternatives have made a name for themselves.
Email marketing may be one of the oldest messaging channels, but it still proves to be one of the most effective ways to reach consumers.