Marketing

The Value Behind Good Copywriting

Copywriting is so much more than words thrown together on a page. Good copywriting paints a picture of what your business is all about; it represents your values and creates a lasting impact on your audience. 

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Should You Increase Your Marketing Budget During Economic Downturns?

Studies have shown that those that increased marketing budgets fared far better than those that did not.

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SMS Marketing Statistics Too Strong to Ignore

Are you using text messaging to connect with your customers? Should you be? Yes, you should.

Bandit character spray painted on wall representing guerrilla marketing.

Going Outside the Box With Guerrilla Marketing

Guerilla marketing uses unconventional marketing tactics to drive publicity and evoke emotion. This marketing style provides marketers with a cost-efficient approach and the potential to make a big splash.

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5 Tips to Increase Engagement and Reach on Social Media

Ultimately, social media success is measured by an engaged audience rather than just a large audience.

How Can I Attract More Followers to My Social Media Pages?

Brands and organizations use social media platforms daily to connect with their audience, generate leads, boost sales, and raise awareness. With an engaged following on social media, you can effectively promote a new product or service and generate buzz around a campaign.

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A Quick Guide to Affiliate Marketing

As an affiliate marketer, you have the flexibility to promote products from various companies with the potential to earn commission from them all.

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Could Your Brand Benefit from TikTok’s Boost in Holiday Sales?

Shopping has been made easier than ever before with everything you need right at your fingertips, leaving many shoppers spending more than in years past.

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What is Artificial Intelligence, and How is it Used in Marketing?

Artificial intelligence (AI) represents technologies used to help your business with internal operations and customer-facing initiatives.

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Social Selling – It’s Everywhere We Look

Social selling is all about creating meaningful interactions by showcasing your brand as the solution to a problem.