Web

The Value Behind Good Copywriting

Copywriting is so much more than words thrown together on a page. Good copywriting paints a picture of what your business is all about; it represents your values and creates a lasting impact on your audience. 

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RIP Website Sliders

Sliders are dead. Several studies have investigated the effectiveness of sliders, and they all seem to point to the same conclusion: sliders don’t work.

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Views, Visits, & Sessions. What’s the Difference?

It is crucial to understand the differences between page views, page visits, and page sessions. When measuring website analytics, you need to know what you are tracking and what each metric means.

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Faster Websites Lead to Better SEO

Because your website is a significant part of your business, a poorly performing site will have people ignoring your online presence. You may be left in the dust by your competitors with better performing websites.

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Time to Fire Your Website? These 10 Questions Can Help You Decide

Your website should be your hardest-working sales team member. It represents your business 24/7 and should continuously funnel leads into the sales stream. By answering these simple questions below, you can easily determine if you’re due for an upgrade.

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Everybody Loves SEO

Search Engine Optimization (SEO) is something everyone seems to know about—or at least they know that they need it. That presumptive attitude leads to many myths and misconceptions. To play and succeed in the SEO game will take planning, strategy, and most of all work.