Print Advertising

Believe it or not, print is still a viable medium. Peabody will help you buy space to reach a large audience through professionally designed traditional advertising.

What Is Print Advertising?

Print media is a form of marketing that uses printed materials to reach customers. It’s a hard copy that showcases your brand/products/services.

Print Advertising

Non-digital printed media designed to attract customers using offers, brand recognition, and calls to action (CTAs)

6 Key Elements That Comprise Print Advertising

Six elements make up a print advertising piece; headline, tagline, design, copy, call to action, and company logo. Customers spend more time reviewing print ads; therefore, the amount of information adsorbed is higher than online advertising.

The most effective examples of print advertising:

  • Newspaper
  • Magazine
  • Direct Mail
  • Brochures
  • Billboards

Print Ads Are Part of the Bigger Picture

Print advertising is one of the many offerings at Peabody. While some approaches prove to have an effective return, each situation is different. Audiences respond differently, so we typically recommend a strategic combination of marketing methods.

Let’s talk about how print advertising might fit into your overall marketing strategy. Talk to Peabody